Herzberg! Can we trust you in Africa?

Abstract


Carl Marnewick

Information technology (IT) projects are implemented through individual team members. These projects are fairly long in duration, especially enterprise resource planning projects. The problem that IT project managers face is how to motivate the team members, particularly in an African context where a team consists of various cultures and races. This paper presents results of a quantitative research study in which team members were asked to rank their motivating factors on a scale of 1 to 12 based on Herzberg’s two-factor theory. The reason for using this theory is that, it was found to still be applicable after 50 years of its establishment. The purpose was to determine whether Herzberg’s two-factor theory is applicable in an African context and if so, what unique factors could motivate IT team members in Africa. The research indicates that race, age and gender are not indicators and that there is a general tendency that the motivating factors of Herzberg can be used to motivate team members. The implication is that IT project managers can use Herzberg’s two-factor theory to motivate individual team members. The research also adds to the current body of knowledge that Africans are not motivated by hygiene factors.

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