Volume 11, Issue 3 (2017)

Review
Neuromarketing: Where marketing and neuroscience meet.
Zineb Ouazzani Touhami*, Larbi Benlafkih, Mohamed Jiddane, Yahya Cherrah, Hadj Omar EL Malki and Ali Benomar
[View Abstract] [View PDF] pp. 1-5 (236 KB)

Review
The Using new Huff model for predicting potential retail market in South Korea.
Pan-Jin Kim, Wanki Kim, Won-Ki Chung and Myoung-Kil Youn*
[View Abstract] [View PDF] pp. 1-8 (622 KB)

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